Ways to Get More Google Reviews

Get Google Reviews That Lead To Revenue

Acquiring reviews is a simple concept and one that started life in the offline arena and has now become a major talking point in the online marketing sector. Many marketers now actively seek ways to get more Google reviews. Now is the time for yours to place more focus on this aspect of your digital marketing strategy too.

Here at Unravel Digital Marketing, our agency of experts can guide you through the process of how to get more Google reviews, how to get Google review link files, and how to integrate them within an overall marketing strategy.

Are Reviews Really That Important?

In a word: yes. But you probably want a more detailed answer than that. To understand their importance, you must first consider and differentiate their impact on search engines and consumers alike.

Google uses advanced algorithms to rank pages and provide its users with relevant and reliable information, including links to suitable businesses. If you’re wondering “do more Google reviews help SEO?,” the answer is yes. They let Google know that your company is active and can be trusted.

With regards to the influence that reviews can have on consumers, the statistics are clear. Some of the most significant findings are:

• 85% of consumers read online reviews before purchasing products or services
• 93% of consumers agree that reviews impact their consumer habits
• 73% of consumers trust local businesses that are supported by Google reviews
• 92% of consumers hesitate to use local businesses that have no reviews
• Google is the #1 platform to check reviews, followed by Facebook

Consumers have greater demands than ever before and reviews are a quick and easy way to test whether a company can be trusted. The power of recommendation has never gone away, it simply moved to the digital arena. Our SEM strategies help you get more Google reviews to unlock increased leads and conversions.

Review Acquisition Services For Your Local SEO

When you get more Google reviews, it will boost your online visibility and lead generation endeavors. Nonetheless, it has an even greater influence on local SEO. It can boost your hopes of ranking highly on the SERPs due to the fact that customer reviews are a key metric on the search engine’s algorithm.

How many Google reviews do you need? The star ratings won’t show unless you have at least five reviews but the average local SME has 39. Aiming for more than this figure is crucial, and our experts can help make it happen.

We thrive on working with your business to build robust review acquisition strategies that feed into the local SEO strategy. Some of the key strategies include:

• Using text or email capture at the time of service and automating feedback requests soon after. People are more likely to leave positive reviews while still riding the wave of excitement following their completed purchase.
• Using your on-site testimonials page to direct customers to the platforms that they may be most comfortable using. As well as being a great way to get Google reviews, it can boost Facebook and third-party channels.

Unravel’s SEM strategies aren’t just about online elements and can integrate ideas from brick-and-mortar stores. These can include training employees to mention the reviews, using posters and marketing materials, or utilizing QR codes.

Get More Google Reviews With A Focus On Honesty

When looking for ways to gain local SEO reviews, it may seem tempting to simply pay people to leave five-star reviews. This can only backfire. For starters, you can get penalized by review sites for this practice. Also, potential customers can often sniff out “fake” reviews, especially when the comments aren’t really relevant to the company.

Other reasons to focus on organic and honesty reviews are:

• Honest reviews actually provide insight into how the business is performing
• If a lead is impressed by the reviews, it’s likely they will love your products
• It encourages you to perform better as 25% will only review the best services

When focusing on local SEO reviews, you may find that some potential leads are friends with your previous reviewers. This can take the trust to new levels. In short, it’s always best to focus on genuine reviews.

Our goal is simply to show you the techniques to make it a more prominent part of your strategy and how to make it as easy as possible for customers to leave a review. This includes knowing how to get Google review link data that can send customers to the intended review platform landing page.

The Proof Is In The Pudding

Getting more Google reviews is far from a vanity project. It actively boosts your SEO ranking across all SERPs. Meanwhile, visual elements like five-star rating systems can break down language barriers and give potential customers an instant confirmation that your business is legit. When the business boasts a better review rating than its competitors, it can help you win the war for new leads and conversions—both online and offline.

Social proof is something more and more consumers seek. Google reviews will directly improve your trust from search engines and clients alike. When coupled with the benefits that this can have on SEO rankings, the likelihood of other customers leaving reviews, and the impact it can have on your future business habits, it has to be considered a key ingredient in the recipe for modern marketing success. Unravel SEO will create a winning strategy that leads to more reviews and, consequently, more sales.