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5 Signs Your Website Needs An Update

To keep up with the constantly changing search landscape, it’s crucial that your website is as up to date as possible. You may not know it, but chances are your website needs an update. “But I think my site is fine!” you may protest. “Are you sure?” Um, yes. Sorry.…

Striking and Simple: Using Sans Serifs in Your Design

During our monthly editions of Typography Tuesdays, we discuss the importance of typography and its impact on the design elements of your brand.  Sans serif fonts have helped usher in new ideas and design philosophies. Although they do not have the historic ties like serif fonts they are just as important…

An Insider’s Guide to Building a Website, Pt. II: Website Design

  Welcome to the second installment of An Insider’s Guide to Building a Website! So far we’ve looked at the technology behind selecting your location (your domain) and building your storefront (your host and platform). In this edition, we’re going to discuss a crucial element that can make or break…

Make Your Site Mobile-Friendly By April…Or Else!

Not to freak you out or anything, but, according to a recent Google announcement your site can no longer survive the battle royale that is making it to the top of search ranking results without being first optimized for mobile devices, that is mobile-friendly. So take heed: by April 21st, the search engine…

We’re Headed to WordCamp!

Next week we're hitting the road for St. Louis to attend WordCamp at Washington University! This two-day conference gathers local and regional WordPress developers, designers, bloggers and even the most casual of users to give talks and share ideas, all in the name of learning how to use WordPress to its fullest,…

Serif Fonts: The Type You Never Knew You Needed

During our monthly editions of Typography Tuesdays, we discuss the importance of typography and its impact on the design elements of your brand.  Serif fonts are often overlooked by designers aiming for a more contemporary look. The common argument persists that serifs don't transfer to the digital realm as well as…

3 Things to Avoid When Using Specialty Web Service Providers

Are you using a specialty web service provider? You know the ones: they only handle one type of industry and have names like: "Dentists-R-Us," "CPA-Land" and "Ortho-Web". There are many, many vertical web service providers in the marketplace. There are as many so-called "specialty" service providers as there are industries.…

An Insider’s Guide to Building a Website, Pt. I: Technology Basics

Setting up the foundation of your website is akin to building a physical, brick-and-mortar business location. There are actually many parallels between a physical building space and the elements that make up your new online presence. In this edition of An Insider's Guide to Building a Website we'll talk about the…

An Insider’s Guide to Building a Website

Your website is your definitive mark on the digital world. It is the crux of your identity, your storefront, and your greatest ambassador for an online audience that is always hungry for its next memorable experience. Building a website yourself takes time, effort and a LOT of forethought. But we're here to…

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